Synchrony Financial Announced as Title Partner of Rock ‘n’ Roll San DiegoApril 25th, 2017
Synchrony Financial Rock ‘n’ Roll San Diego Marathon & ½ Marathon set for June 3 – 4, 2017
San Diego, CA – April 25, 2017 – Competitor Group, Inc. (CGI), operators of the Rock ‘n’ Roll Marathon Series, today announced that Synchrony Financial (NYSE: SYF), a premier consumer financial services company, will become the new title partner for the Rock ‘n’ Roll San Diego Marathon & ½ Marathon. The event, which returns June 3-4, will celebrate its 20th year running in 2017.
Last fall, Synchrony Financial and CGI announced a series-wide sponsorship. The consumer financial services company also signed on for the second consecutive year as a title partner for the Synchrony Financial Rock ‘n’ Roll Brooklyn Half Marathon, which will take place on October 14, 2017.
“We are thrilled to continue growing our coast-to-coast partnership with Synchrony Financial as the title partner of our flagship event in San Diego,” said John Smith, SVP of the Rock ‘n’ Roll Marathon Series. “Having a brand like Synchrony Financial as a leading consumer financial institution looking to empower others, adds to our message and together we can help runners enjoy the benefits of a healthy and active lifestyle.”
“Our purpose statement to pioneer the future of financing and improve the success of every business we serve and the quality of each life we touch is embodied in our partnership with the Rock ‘n’ Roll Marathon Series,” said Bart Schaller, executive vice president and chief marketing officer, Synchrony Financial. “These events encourage health and fitness, providing our employees and race participants with positive opportunities to work forward to their personal ambitions and goals.”
Synchrony Financial Rock ‘n’ Roll San Diego will welcome more than 30,000 marathon and half-marathon runners, showcasing some of San Diego’s most iconic neighborhoods. The races will take off from Balboa Park and travel through Hillcrest, North Park and Normal Heights before the marathon breaks from the half marathon at mile 8. The route will also run through Mission Hills, Old Town and Mission Bay Park before both distances finish downtown at Waterfront Park.
In true Rock ‘n’ Roll fashion, live bands, enthusiastic cheerleaders and spectators line the race route, concluding with a celebratory finish line festival and post race Toyota Rock ‘n’ Roll Concert Series headlined by Michael Franti and Spearhead.
The 2017 race will once again feature a second day of running with a 5K on Saturday, part of what’s dubbed the Remix Challenge. Runners who complete the 5K, plus any distance on Sunday, will receive a medal for each race, plus an exclusive Remix Challenge medal.
Race weekend kicks off with a free Health & Fitness Expo, where runners can find the latest in running technologies, fitness apparel, health and nutrition information and interactive displays. The Expo takes place at the San Diego Convention Center on Friday, June 2 from 11:00 a.m. to 7:00 p.m. and Saturday, June 3 from 9:00 a.m. to 5:00 p.m. The Expo is free and open to the public.
For more information about Synchrony Financial Rock ‘n’ Roll San Diego or to register for the event please visit RunRocknRoll.com/San-Diego.
About Synchrony Financial
Synchrony Financial (NYSE: SYF) is one of the nation’s premier consumer financial services companies. Our roots in consumer finance trace back to 1932, and today we are the largest provider of private label credit cards in the United States based on purchase volume and receivables.* We provide a range of credit products through programs we have established with a diverse group of national and regional retailers, local merchants, manufacturers, buying groups, industry associations and healthcare service providers to help generate growth for our partners and offer financial flexibility to our customers. Through our partners’ over 365,000 locations across the United States and Canada, and their websites and mobile applications, we offer our customers a variety of credit products to finance the purchase of goods and services. Synchrony Financial offers private label and co-branded Dual Card™ credit cards, promotional financing and installment lending, loyalty programs and FDIC-insured savings products through Synchrony Bank. More information can be found at www.synchronyfinancial.com, facebook.com/SynchronyFinancial, www.linkedin.com/company/synchrony-financial and twitter.com/SYFNews.
*Source: The Nilson Report (May 2016, Issue # 1087) – based on 2015 data.