Competitor Group Signs Marathonfoto as Exclusive Event Photographer

January 16, 2012

The leader in active lifestyle media, marketing and event management to partner with the world’s largest event photography company

SAN DIEGO, CALIFORNIA and FAIRFIELD, IOWA. – (January 16, 2012) – Competitor Group, Inc. (CGI) of San Diego, California and MarathonFoto of Fairfield, Iowa have announced an exclusive partnership to provide participants in all world-wide events organized by CGI with images taken by MarathonFoto.

CGI and MarathonFoto share common goals: to grow and promote endurance sports, and to provide all event participants with the best possible experience before, during and after all events, including opportunities for participants to share and retain image memories from their participation in their event.

“We are proud to partner with MarathonFoto and their successful track record of advancing the sport and promoting the running industry through their excellent photography,” said Scott Dickey, President of CGI. “As a runner, sharing your experiences and memories is an important part of the event experience. We look forward to working with MarathonFoto to present our participants with the best images, products and services available.”

The new agreement brings together two of the most trust names in the industry. CGI organizes more than 55 events worldwide including the Rock ‘n’ Roll Marathon Series, Land Rover TriRock Triathlon Series and the Columbia Muddy Buddy series. MarathonFoto takes photos at over 200 events annually and provides over 25,000,000 images to over 2 million participants annually.

“We are pleased to be able to expand our impact on the endurance photography market by working directly with Competitor Group,” said Bruce Franke, President of MarathonFoto. “We share the same values to go the extra mile to provide each and every participant with the best possible event experience. We are committed to supporting the growth of CGI and the impact they are having on the running industry in our nation by bringing our proven methods to capture the maximum number of high quality, unique images for each participant at all of their events. We look forward to helping CGI continue its growth and development well into the future.”

About Competitor Group

Headquartered in San Diego, Calif., Competitor Group, Inc. (CGI) is the leading active lifestyle resource dedicated to promoting the sports of running, cycling and triathlon. CGI is a portfolio company of the investment firm Falconhead Capital, which specializes in growing companies in the consumer sector of the leisure and lifestyle space. CGI owns and operates more than 55 events around the world, including the Rock ‘n’ Roll Marathon Series, Land Rover TriRock Triathlon Series and Columbia Muddy Buddy Series; which will deliver more than 600,000 professional and amateur participants in 2012. CGI publishes four magazine titles including Velo, Inside Triathlon, Triathlete and Competitor with a combined monthly circulation of 600,000. In addition, the company hosts a captive lifestyle community online at competitor.com, delivering over 3 million monthly unique visitors and 25 million page views. CGI recently acquired and soft launched Race It Race Services, an online registration platform that provides marketing, product and other essential race services for endurance industry events of all sizes. Further information about CGI and its media properties can be found at cgimediakit.com.

About MarathonFoto

MarathonFoto located in Fairfield, IA is a division of Event Photography Group, Inc. (EPG) the world’s largest event photography company. MarathonFoto capture images of over Two Million event participants annually around the world and concludes over 98% of all its photo transactions online. Client events include: The Virgin London Marathon, The Bank of America Chicago Marathon, The Boston Marathon, The BMW Berlin Marathon, The Marine Corps Marathon, The Honda LA Marathon, The Peachtree Road Race, as well as US Road Sports events plus numerous prestigious events throughout North America and Europe. MarathonFoto pursues a strategy of providing each event participant with the most unique images possible as well as a complete portfolio of digital and print products. MarathonFoto supports its client events through multiple social media channels, distinctive Public Relations photos and Financial Sponsorship.

MarathonFoto information is available at www.marathonfoto.com.